Huge audiences, multiple platforms
The Sun and News of the World brands engage huge global audiences online, through the publishing of exclusive content, across multiple digital platforms. Our platforms include award winning website, mobile, video, podcast, radio, email and RSS offerings.
The digital commercial team work closely with editorial to innovate, create and deliver advertising solutions that target and engage users effectively to deliver the best results for our clients.
thesun.co.uk
The Uk’s number one online destination for breaking showbiz sports news. Thesun.co.uk entertains a large audience above and beyond the newspapers core readership, through bold and content rich multi-platform channels, including video and, radio and mobile. There are for example over 40 individual video channels on offer.
Thesun.co.uk boasts the World’s biggest paid for Fantasy Football game, with over 300,000 registered players last season.
User Profile:
- Average age of 36
- Male/Female split - 52%/48%
- 61% ABC1
Top Line Audience Stats:
- Global Unique users – 20.2m
- Global Page impressions – 281m
- UK Unique users – 7.2m
- UK Page impressions – 149m
newsoftheworld.co.uk
Its all about global exclusives with video at it’s heart. Newsoftheworld.co.uk uncovers and publishes the stories every weekend, that go on to set the showbiz, news and gossip agenda elsewhere for the following week(s).
User Profile:
- Average age - 39
- Male/Female split - 58%/42%
- 62% ABC1
Top Line Audience Stats:
- Global Unique users – 4.2m
- Global Page impressions – 30.8m
- UK Unique users – 2.1m
- UK Page impressions –16.9m
Please contact martin.corke@newsint.co.uk for further information.
Sources: Hitbox May 2009
